In this episode, Randall & David talk about the 10 Golden Rules for creating successful ads for your business

In this week’s podcast episode:

01:18 Huffington post reports 53% of U.S. homeowners plan to remodel soon
03:02 10 key items you should ask yourself before approving any ad for your company
03:52 #1 Headline hooks
05:34 #2 Sub-headlines
06:54 #3 Keep it simple
08:11 Is it conversational
09:58 Write so everyone understands
11:03 #4 Using graphics and images
13:05 People love images on websites
13:29 #5 Using whitespace
15:01 The importance of a P.S.
16:05 #6 Making your offer
17:50 #7 Your call to action
19:42 #8 Create a sense of urgency
21:11 #9 Using tracking codes
22:10 How to track phone calls from ads
25:25 #10 Tell people how to contact you
27:45 Person of Interest (POI)
31:57 App of the Week
36:38 A big thank you to our listeners

Episode Person of Interest (POI) is Rocco R. Sinisgalli of Oneida Builders, a Dunwoody, Ga. based builder.


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